Here’s the soft, fuzzy, huggable little session dark ale we all need right now. Inspired by the endlessly adorable and everso-slightly strange Moon Bear. These bears really know how to chill, and we salute them for it.

It’s a big crazy world out there, and we could all learn a thing or two from these fuzzy little gurus. Part proceeds from sales of this beer go towards helping endangered and abused animals, including Moon Bears, live safer, happier lives.